As you can see from my results, the purple section has the most tallies on my chart. For my poster, as well as my magazine review page, 'One call. One mistake' will be my tagline for them. I also feel this is the strongest tagline. This is because even though it's short, it is also effective as well. It brings a lot of effect, sprouting thought as well. "What call?" "What was the mistake?". These questions will be the reason they also watch the short film as well as being engaged by the poster.
Wednesday, 22 February 2017
Research (Ancillary Products): Tagline Decision
For deciding my tagline, I am giving the choice down to a survey I took with my friends with which tagline would fit better, due to the reasons of genre and how effective it is. I wanted a tagline in which was short but sweet. It gained effect on the poster and was easily memorable, therefore picked these five. This was done through tally chart and I presented this in a overall Pie Chart. I asked 15 of my friends to give their opinion on which one, and these were the results on the pie chart from them overall:
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